For the first time international presentation and screening of new TV formats Format Show was held in course of international conference Television as Business organized by Industrial Television Committee of Ukraine on November 5, 2010.
Format Show-2010 gathered more than150 panticipants, among them key prodcos, distributors of content and leading TV channels from Ukraine (FILM.UA, Star Media, TV channels Inter, STB, ICTV, etc), Russia, the CIS and other countries - TeleDixi (Moldova), ONT (Belarus), First Channels Evrazia (Kazakhstan), Comedy Club Production (Russia), Unilever Ukraine, etc.
Format Show-2010 was a screening of 30 most popular and outstanding formats of TV shows from all around the world presented by core international prodcos and right holders like Endemol, FremantleMedia, Talpa, etc.
Target audience of Format Show: TV channels, prodcos, advertising agencies.
Both – organizers and participants were of the same mind – that event of this kind (Format Show) is increasingly in demand on the CIS media market. Therefore Media Resources Management is going to develop the range of presentation-screening events and will expand the formats genres variety. In the fall 2011 the second Format Show will be held in Kiev, and this time it will rise like an annual industrial event. Please follow the news on our website and periodicals.