Three weeks before the international industry market MIPCOM major format producers presented at the screening and conference Format Show in Kyiv their new products, which were later shown at the TV-formats screening Fresh TV Around the World in Cannes at the international content market MIPCOM. On the first day of the market screening was traditionally held by The Wit, a company which tracks premiere releases of the new TV content around the world and presents them to MIPCOM audience. Shows are selected on the basis of innovation and success in any country of the world. For example Banijay International presented format Opposite Worlds, which premiered at the screenings during Format Show held in Kyiv at the international forum KYIV MEDIA WEEK.
BBC Worldwide presented a format Lovetown. The audience also saw it for the first time during the Format Show held in the course of KYIV MEDIA WEEK. This is a dating show, which aims to help six single girls and six bachelors to find their love match.
We remind you that the screening conference Format Show was held in Kyiv on September 11 at the Radisson Blu hotel in the course of KYIV MEDIA WEEK.
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