Justin Scroggie, CCO & Partner of global consultancy The Format People will deliver a keynote‘Revealing the DNA of international formats’ on September 17 at KYIV MEDIA WEEK.
Justin Scroggie a.k.a. The Format Doctor is a BAFTA-award winning global content specialist, format creator and trainer with nearly 30 years’ experience in the industry. In 2009 Justin and partner Michel Rodrigue founded The Format People – an international consultancy of over 20 top industry professionals.
Over the last 9 years Justin has worked with broadcasters and production companies around the world to improve the creation, development and delivery of their formats in many genres, including gameshows, talent, factual entertainment, lifestyle, make-over, specialist factual, reality, chat and social experiments. Justin is the creator of culinary challenge format Chef in your Ear which has been produced in 10 territories to date, also he co-created the song-writing competition Sing My Song (China/CCTV) and Doctors Vs Internet which won the 2017 International Formats Award for best studio-based gameshow.
At the keynoteJustin will reveal 8 key ‘building blocks’ that creator-producers need in our constantly evolving business, in order to build the 'DNA' of international appeal into local formats at the development stage.
‘At a time when borders are becoming barriers, and countries are looking inwards more than outwards, it has never been more important for television to bring different people together through what we share - what we laugh at, binge on, dissect on social media or around the water cooler’, – says Justin.
Creating high-quality formats that reflect, inform and entertain society, sending them out into the world, and helping creators, producers and broadcasters to do the same, is what Justin does.
Come and find out how at the keynote ‘Revealing the DNA of international formats’, which will take place on the first day of KYIV MEDIA WEEK (September 17) from 15:10 to 15:50.
KYIV MEDIA WEEK will be held on September 17-21, 2018 in Hyatt Regency Kyiv (Kyiv, Ukraine). Register for the media forum here.
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