Innovations in content production: how a special software makes the work of a large team easier

Workshop ‘Cloud services for film and TV production: Work smarter and faster’, dedicated to Dramatify platform – a unique and multi-functional project management tool in the industry will be held on September 19 at KYIV MEDIA WEEK.

‘Television and film industry has been falling for years behind other industries in terms of mobile smart interaction tools. And that's why we created Dramatify, – says Annika Lidne, CEO and co-founder of Dramatify. – Many production companies and broadcasters simultaneously work on projects in different genres – from dramas and series to entertainment and talk shows, from documentary programs to advertising and trailers. We understand their need for a single tool designed for specific formats and processes in our industry, and with which you can work regardless of the specifics of the content. Dramatify is exactly such a system for everyone involved in the process, including the crew and the actors’.

Dramatify is a revolutionary Swedish start-up in the field of production management of television, cinema, VR projects and other related spheres. In 2015, when Dramatify platform existed only in beta, it was called ‘one of the most innovative start-ups in the field of television and video technologies in the world’ at MIPTV in Cannes.

Dramatify improves communication, automates routine tasks and reporting – thus saving time and minimizing risks. The fundamental difference between this platform and other apps for project management is that it was created taking into account the needs and specifics of television and film production.

It initially contains special software modules to coordinate all the necessary processes and work with all the necessary information: from scripts to call sheets, from filming day schedule to templates for compiling reports. The cloud service, available to every member of the team, at any time and on any device – computer, tablet, smartphone – allows to significantly increase the speed and efficiency of the production process, minimizing the risks of non-operational information, data loss, etc. Producers, assistant directors, managers, team, cast members – all are in a single system that helps to coordinate the work of a large number of people with completely different functions.

At the workshop organized with the support of Ukrainian State Film Agency and Dramatify, Annika Lidne will dive into how the transition from single-user and single-purpose software to modern multi-user complex solutions based on the cloud will help to work smarter and faster. Especially if it is a large-scale production of a film or a series: with a large number of filming days (15-100) and big team. And also – will share specific cases of international projects, optimized with the help of Dramatify platform.

Workshop by Annika Lidne ‘Cloud services for film and TV production: Work smarter and faster’ will be held on the third day of KYIV MEDIA WEEK (September 19) from 16:20 to 17:00.

The 8th edition of KYIV MEDIA WEEK will be held on September 17-21, 2018 at Hyatt Regency Kyiv (5 Alla Tarasova St., Kyiv, Ukraine). Register here.

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Ukrainian State Film Agency is the central body of executive power, which activities are directed and coordinated by the Cabinet of Ministers of Ukraine through the Minister of Culture of Ukraine. Ukrainian State Film Agency implements the state policy in the field of cinematography.